Showing posts with label comparison study. Show all posts
Showing posts with label comparison study. Show all posts

Monday, June 21, 2010

Glasses Make the Man


Here is a great ad campaign from Oogmerk opticians. What a change can be made in perspective with the right pair of glasses!



The small print reads: Get the Respect You Deserve.

Tuesday, February 16, 2010

Seeing Through a Different Pair of Eyes

Yes, color blindness again. For some reason, it intrigues me! The idea that certain people are seeing the world through a vastly different set of lenses is something I cannot imagine. Okay, I can imagine the idea, but I can't imagine the life.

For instance, check out the images below. The first shows normal vision, while the second shows a dichromat vision simulation.





They came from a site called Vischeck, which even MORE interestingly (hard to imagine, right?), has a Photoshop plug-in that will filter your image to simulate 3 types of color blindness. Otherwise, right on their site is an area to type in a url (or upload an image) and view it as a color blind simulation.

So check it out - how does your favorite site look through these lenses?


Monday, November 23, 2009

Unique Color Tool



There are countless color-generating tools out there, but this tool from ColorJack recently caught my eye. Though it's not the most customizable, it is the only tool that I've seen that puts you in the shoes of about 10% of the male population - those that are color blind.

It was very interesting to see how the palette changed when it was simulated for the most common red-green deficiencies (deuteranopia and deuteranomaly). My misconception was that this deficiency only affected reds and greens, making them a sickly brown, but it actually affects all the colors (which I should have known...red and green are in all sorts of colors...silly me).

The usability would be even greater if you could input your color scheme and see how it's affected, but alas, this is not so. But play around with it...it will give you an interesting perspective!

Thursday, March 12, 2009

Flip Video, mouse traps, and Geoff

I've set us up with a YouTube account, used the Flip Video camera, and filmed Geoff comparing old and new school mouse traps! A must see clip.

Come on team! Who's next?