Monday, August 30, 2010

Whose Ad is This?

Saw this ad on the sidebar of my email client, and got a little confused.


Whose ad is this? It's Progressive, but State Farm wins the quote war. Guess that's the chance you take with variable marketing? Or do they hope you ignore the highlighted company and remember the overall appearance of the ad and assume the best was Progressive?

2 comments:

  1. Oh my! I agree it is a bit confusing that Progressive is showing the competitor as winner!

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